Economics and Decision-Making Process; Understanding the Micro and Macro Environment of Business (specifically the Macroeconomic Variables); Demand and Supply; Types of Market Models; Theory of Games

• Lecture1.1
  Managerial Economics
  12 hours

Concept of Management and Planning; Principles of Strategic Management; Professionalism in Management; issues in strategic planning.

• Lecture2.1
  Strategic Management and Planning
  8 hours

Understanding the principles of business ethics; Types of Business Ethics; Corporate Culture; Decision-Making; Data Privacy; Ethical Due Diligence; Trust.

• Lecture3.1
  Business Ethics
  10 hours

Core Topics in Accounting Practice; Core Topics in Management Accounting Practice; Core Topics in Auditing; Core Topics in Accounting Theory and Corporate Reporting.

• Lecture4.1
  Accounting Practice
  8 hours

Money and its Relevance to Business and the Economy; Sources of Business Finance; Bank Lending and its Implications for Business; Aspects of Financial Management/Corporate Finance; Monetary and Fiscal Policies

• Lecture5.1
  Finance Management
  11 hours

General Marketing Principles, Marketing Communications Systems; Consumer and Buyer Behaviour Analysis; Professionalism in Marketing Practice; Ethical Issues in Marketing.

• Lecture6.1
  Marketing Process and Practice
  11 hours

The Entrepreneur and Entrepreneurship; Personal Characteristics of Entrepreneurs; Theories of Entrepreneurship Development; Identification of ideas and Venture Capital Opportunities; Keeping Records; Writing Business Plans; Entrepreneurial Practice u2013 Success and Failure; The Entrepreneur in Micro, Small, Medium and Large-Scale Enterprises.

• Lecture7.1
  Entrepreneurship and Corporate Social Responsibility
  12 hours

Understanding important topics in business communication; Business meetings; Social Media; Corporate Emails; Business Letters; Blog Communication

• Lecture8.1
  Business Communication
  10 hours

Topics in Business Law; Contracts; The law of Corporations and the other Business Organizations; Security Law; Intellectual Property; Antitrust; Commercial Paper; Pension and Benefits; Secured Transactions; Trust and Estates; The Legal Environment of Business.

• Lecture9.1
  Business Law
  9 hours

Application of Scientific Methods in the Study and Analysis of Business Activities; Research Designs; Data Collection Methods; Sampling Techniques; Data Analysis Methods, Measurement Scales; Interpretation and Presentation of Business Research Results; Applications of Research in Business Problem-Solving.

• Lecture10.1
  Research Methodology
  15 hours